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For Beauty Beyond Age: Experience hair transformation after just one use!
If you have clients who love to style their hair often, it's likely that they’ve encountered problems like dryness, split ends, and breakage. Constant exposure to heat and chemicals can leave their hair looking dull and damaged. However, with the introduction of Alterna Caviar Bond Repair, they can now revive their hair and give it the much-needed TLC it deserves.
What is Alterna Caviar Bond Repair?
Alterna Caviar Anti-Aging empowers hair professionals and their clients to achieve youthful-looking hair that creates an expression of timeless beauty. Based on skincare science, Alterna Caviar Anti-Aging range deeply rejuvenates the hair and protects it from future damage. Thanks to a unique blend of marine actives and trio of powerful technologies - Enzymetherapy, Seasilk and Age-Control-Complex-hair is boosted with hydration, strength and elasticity. Alterna Caviar Bond Repair is designed to repair and strengthen damaged hair by rebuilding and restoring the natural bonds that hold your hair strands together. The formula is enriched with caviar extract, which is known for its moisturising and nourishing properties. The product is also free of parabens, sulfates, and phthalates, making it safe to use on all hair types.
How does it work?
The Alterna Caviar Bond Repair line is designed to repair and protect the hair from damage caused by heat styling, chemical treatments, and environmental stressors. The Bond Repair Shampoo and Conditioner protects and repairs damaged hair, mends split ends, reduces frizz, and makes hair smoother, softer and shinier. The Bond Repair Masque is a deeply moisturising reparative treatment masque that repairs damaged hair, mends split ends, prevents breakage, and leaves hair healthier, shinier, softer and less frizzy.
The Science Behind It
The Alterna Caviar Bond Repair line is based on the science of hair bonding. Hair bonds are the natural connections between the proteins in your hair strands. These bonds can be weakened or damaged by various factors, such as heat, chemicals, and environmental stressors. When the bonds are damaged, the hair becomes weak, brittle, and prone to breakage.
The Alterna Caviar Bond Repair line works by using a blend of ingredients that are designed to rebuild and strengthen these bonds. The formula includes a combination of caviar extract, amino acids, and keratin. These ingredients work together to repair and restore the natural bonds in your hair, leaving it looking healthy, shiny, and strong.
Benefits
The Alterna Caviar Bond Repair line offers numerous benefits for damaged hair, including:
- Repairs and strengthens damaged hair
- Restores the natural bonds that hold your hair together
- Protects the hair from further damage
- Hydrates and nourishes the hair
- Adds shine and softness to the hair
- Safe for all hair types
- Free of parabens, sulfates, and phthalates
- Shampoo & Conditioner reduces breakage by 99.74%
- Masque prevents breakage by 99%
The Ideal Client
Hair drying and lightening are driving demand for reparative treatments. Consumers are also seeking sustainable beauty solutions.
Who?
- Among females aged 40-49, some 79% have used a hair colourant product in the past 6 months.
- Among respondents aged 20-49, 66% used hair dye over the past 6 months.
- Younger consumers require extreme bleaching, re-dyeing and regular root touch-ups.
Why?
- 51% of women worry about damage when colouring their hair.
- Consumers are looking for colour/treatment products that nourish coloured hair.
- A focus on hair health is driving professional hair product sales and trend followers are willing to invest n the health of their hair.
Consumer Target
- Playful and experimental with their looks
- Uses hot tools and dyes their hair frequently
- Willing to invest time and money to improve the health of their hair
- Ingredient conscious & seeks products with proven results
- Has experimented with a lifetime of products to achieve moisturised, frizz-free hair
Assets Available
Looking for in-salon promotional material and online marketing assets? Click here to download social media images, treatment menus, POS, fact sheets and MORE!
The Alterna Caviar Bond Repair line is a game-changer for clients who wants to revive their damaged hair. With its powerful blend of ingredients, it can repair and restore the natural bonds in their hair, leaving it looking healthy, shiny, and strong. Whether they have dry, brittle hair or are dealing with split ends and breakage, this line can help your clients achieve the hair of their dreams. So why wait? Try Alterna Caviar Bond Repair in your salon and see the difference for yourself!